May 26, 2020
So tell me, do you treat all your customers equally?
This is not the time to be like a parent who loves all their children equally… You SHOULD love some customers more than others.
Let me explain. And in the process, I’ll give you some insight into your customers, and explain how to build your business around your...
May 19, 2020
The impact of the COVID-19 pandemic and social distancing measures have seen a worldwide acceleration in growth of eCommerce retail.
We have entered a period of hyper-evolution, where consumer behaviour and the technology that supports buying online has changed forever.
Now, the equivalent of 5 years of “gradual...
May 12, 2020
Have you ever run a social media competition? Or wanted to?
If so — did you do it to gain more followers or page likes?
Or did you do it to sell more product in your online store?
In my opinion — as an eCommerce store, you shouldn’t run a giveaway purely to gain followers.
Because more followers rarely equates to...
May 5, 2020
What are some of the challenges you’re facing in business now? Or that you’ve had to deal with along your entrepreneurial journey?
A lot of the time, people come to me because they’re stuck with how to grow their business. They need help with the sales and marketing, to get more traffic and sales consistently in...