Jul 31, 2024
The other day I saw the funniest thing on TikTok. This young woman entrepreneur was super excited to share this amazing hot new tip for growing your online store.
Guess what it was? Email marketing! I almost scalded my nostrils by snorting my tea when I saw that!
Maybe email marketing is like vintage fashion –...
Jul 24, 2024
Years and years ago when my son Hamish was 1 year old and just starting out with swimming lessons. He really, really didn’t want to get into the water in the lesson pool.
So, I did what all smart parents do…and I bribed him. I promised him one of the smiley face cookies from the cafe if he did the lesson.
He...
Jul 18, 2024
Have you been feeling lately as though it’s getting harder to get traffic to your website?
If you’ve noticed this trend, you’re not alone. It’s happening to everyone.
And as tempting as it might be to lay the blame for this on a tough economy or an upcoming election, that’s actually not what’s going on...
Jul 11, 2024
In a world where we, as consumers, are exposed to hundreds of marketing and advertising messages daily, it’s incredibly difficult for a brand to cut through that noise and get noticed.
Every now and then I notice a new brand doing a particularly good job of getting noticed, though, and today’s guest is one of...
Jul 3, 2024
I’m not going to pull out any memes featuring Will Ferrell as a Christmas Elf here, it feels bonkers enough to know we’re into July now, let alone try to contemplate how many weeks we have left till the Holiday season kicks off!
Instead, I want to focus more on some planning so that you can maximise your growth and...